About Sandcastle
We Value The Kind Of Relationship That Grows Over Time
Based in Southwest Michigan, Sandcastle is built around the idea that financial guidance should feel personal, steady, and familiar over time. Not rushed. Not transactional. And not limited to a few meetings and a stack of recommendations. Our firm is shaped by long-standing relationships, a close-knit team, and the kind of trust that grows through real connection, thoughtful guidance, and being there through life’s changes.
“The right guide doesn’t just hand you a playbook. They help you see what’s possible and hold you to it.”
This Is What Putting Clients First Looks Like
There are industry words people hear all the time. “Fiduciary” is one of them. Around here, it means recommendations are made with your best interest in view. It means clear motives and the confidence that the person across from you is there to help you make sound decisions with the bigger picture in mind.
Comprehensive Because Financial Goals Rarely Stay In One Lane
In our experience, one conversation often leads to another. Because retirement, investments, taxes, family decisions, and long-term goals tend to overlap. That is why this firm is built to look at the full picture and help clients make decisions with more context and less guesswork.
Get Clear On What Financial Independence Looks Like
When retirement feels hard to define, we help you step back, look at the full picture, and understand what financial independence could look like for your life. Then we help you sort through what needs to be done to move toward it. As a SmartVestor Pro, Mike brings an added layer of accountability to that process, providing a high standard of coaching and guidance.
A Coaching Mindset Shapes
How We Support You
Guidance here is meant to be active, not passive. It is not about handing someone a plan and leaving them on their own. It is about helping you understand what is possible, stay engaged in the process, and keep moving toward what matters most.
William Michael Sanders, CFP®, ChFC®, CLU®
Wealth Advisor, CERTIFIED FINANCIAL PLANNER™ Practitioner
Brad Helsen
Director of Operations / Client Services Director
Allison Bright
Administration Assistant
Christian Sanders
Client Relations Specialist
Grace Bright
Chief Treat Officer
Jax Sanders
Chief Treat Officer
What Defines Your Client
Experience
Meet The Broader Team
Behind Our Firm
We partner with an institutional partner to best serve you.
Advanced Planning Team
We have access guidance on more sophisticated planning questions, helping the firm bring added clarity, thoughtful strategy, and well-rounded support to complex decisions.
Investment Management Team
Research, portfolio insight, and professional analysis help strengthen investment decisions, support ongoing oversight, and keep recommendations grounded.
Financial Plan Design Team
The detailed plans, revealed opportunities, and recommendations helps clients move forward with greater understanding and direction.
Supporting Sandcastle

